The Washington Celebrity Promotion License Agreement is a vital legal document that outlines the terms and conditions for promoting websites using the likeness and endorsement of public figures or celebrities in the state of Washington, United States. This agreement ensures that proper permissions are obtained, and both parties involved understand their rights and obligations. In Washington, there are primarily two types of Celebrity Promotion License Agreements available for promoting websites: 1. Exclusive Celebrity Promotion License Agreement: This type of agreement grants exclusive rights to use the celebrity's name, image, or likeness for promoting a particular website. It prohibits the celebrity from entering into similar agreements with other websites or entities during the specified timeframe. The exclusive agreement provides the website owner with the advantage of having sole celebrity endorsement, boosting their credibility and visibility. 2. Non-exclusive Celebrity Promotion License Agreement: This agreement allows multiple websites to use the celebrity's name, image, or likeness for promotional purposes simultaneously. The celebrity retains the right to engage in similar arrangements with other websites concurrently, expanding their visibility and exposure. Non-exclusive agreements are often appropriate for websites seeking to create partnerships with multiple celebrities or for limited-time promotional campaigns. The Washington Celebrity Promotion License Agreement typically includes the following essential components: 1. Parties involved: The agreement identifies the website owner/promoter (Licensee) and the celebrity/public figure (Licensor) whose endorsement will be used for promotion. 2. Grant of rights: The agreement specifies the exclusive or non-exclusive rights granted to the website owner to use the celebrity's name, image, voice, signature, or other identifiable attributes for promotional purposes on the website. 3. Term and Territory: It defines the duration for which the license is granted and the geographical territory within which the promotion will occur, typically limited to Washington state. 4. Consideration: The agreement outlines the compensation to be provided to the celebrity for their endorsement, which may include upfront payments, royalties, a percentage of sales, or any other agreed-upon terms. 5. Approval rights: The Licensor may retain the authority to review and approve the use of their likeness and promotional material before it goes live on the website. 6. Obligations: Clearly defined responsibilities, such as compliance with Washington state laws and regulations, appropriate usage of the celebrity's likeness, and the website owner's duty to actively promote the celebrity's endorsement. 7. Termination: Conditions under which the agreement can be terminated, including breach of contract, poor performance, or expiration of the specified term. 8. Indemnification: Both parties agree to indemnify each other against any claims, damages, or liabilities arising from the use of the celebrity's likeness or promotional material during the agreement's duration. It is crucial to consult with a legal professional experienced in Washington state laws to ensure the Celebrity Promotion License Agreement is comprehensive, valid, and in compliance with all relevant regulations.
Para su conveniencia, debajo del texto en español le brindamos la versión completa de este formulario en inglés. For your convenience, the complete English version of this form is attached below the Spanish version.