The Hennepin Minnesota New Media Relations Policy is a comprehensive set of guidelines and regulations implemented by Hennepin County, Minnesota, to govern the use of new media platforms by its employees and departments. This policy aims to ensure effective and responsible communication through various digital channels while maintaining the county's credibility and reputation. The Hennepin Minnesota New Media Relations Policy covers a wide range of topics, including social media usage, online content creation, external communication strategies, and employee responsibilities. It lays out the rules and expectations for all county employees when engaging in new media activities on behalf of Hennepin County. Under the Hennepin Minnesota New Media Relations Policy, there are several sub-policies or guidelines that employees must adhere to: 1. Social Media Policy: This specific policy focuses on the responsible use of social media platforms such as Facebook, Twitter, LinkedIn, Instagram, etc. It outlines guidelines for maintaining a professional tone, protecting confidential information, and representing the county positively. 2. Content Creation Policy: This policy provides guidelines for creating and publishing content on various digital platforms. It emphasizes the need for accurate, reliable, and engaging information that aligns with the county's values and goals. 3. External Communication Policy: This policy addresses how county employees should interact and communicate with external stakeholders through new media platforms. It emphasizes the importance of consistent messaging, prompt responses, and respect for privacy laws and regulations. 4. Employee Responsibility Policy: This policy outlines the roles and responsibilities of employees when using new media platforms. It covers aspects such as identifying oneself as a county employee, avoiding personal opinions while representing the county, and reporting any misuse or breaches of the policy. The Hennepin Minnesota New Media Relations Policy is designed to enable effective communication, increase transparency, and enhance public trust in the county's digital presence. By adhering to these policies, Hennepin County aims to leverage new media platforms as powerful tools for engaging with the community, disseminating important information, and building stronger relationships with residents, businesses, and other key stakeholders.
Para su conveniencia, debajo del texto en español le brindamos la versión completa de este formulario en inglés. For your convenience, the complete English version of this form is attached below the Spanish version.