The DTPA provides that. The Deceptive Trade Practices Act.States also have laws that govern unfair or deceptive acts or practices (UDAP laws). If you think a business or a person is engaging in unfair or deceptive business practices, you can contact a consumer protection office in your area. The DTPA is extremely broad and protects consumers from most, but not all, acts that are determined to be false, misleading, or deceptive acts or practices. Municipal Code: Prohibited acts – Consumer fraud, unfair competition or deceptive practices. The most comprehensive and current discussion of the Texas Deceptive Trade Practices Act. Texas Penal Code - PENAL § 32.42. This penalty is designed to punish and deter businesses from engaging in deceptive practices to a grossly unfair degree. There are all kinds of consumer scams out there.