(a) Unfair or deceptive acts or practices in the conduct of consumer transactions and consumer acts or practices in trade or commerce are declared unlawful. Georgia deceptive trade practices law bans false advertising, making it a misdemeanor charge and also allowing victims to sue for damages.Complete our online form. When a company uses deceptive business practices to mislead consumers or charge them unfairly, it can have a widespread impact on the marketplace. The FBPA prohibits "unfair or deceptive acts and practices" in a variety of transactions in trade or commerce. The Federal Trade Commission commences a rulemaking to promulgate a trade regulation rule entitled "Rule on Unfair or Deceptive Fees," The following acts or practices are deemed unfair methods of competition and unfair and deceptive acts or practices in the business of insurance. However, there are times when consumers have been subjected to fraud about a product or were kept in the dark about certain contract terms. Fortunately for consumers in the Yellowhammer State, laws are on the books to protect citizens from shady sales tactics. The Indiana Court of Appeals affirmed.