(A) General deception. A person commits a deceptive practice when, with intent to defraud, the person does any of the following:The Act also serves as a deterrent to persons engaged in trade or commerce from engaging in such deceptive conduct. Filing a Consumer Complaint. Illinois deceptive trade practices law adheres to the Uniform Deceptive Trade Practices Act and allows both state attorneys and private parties to file suit. Deceptive practices. If you have been subject to fraudulent or deceptive sales practices, the Illinois Attorney General's Consumer Protection Division may be able to help. Municipal Code: Prohibited acts – Consumer fraud, unfair competition or deceptive practices. Deceptive sale or promotion of health-related cash discount cards. This statute is designed to protect consumers from deceptive business practices that may be used in the course of trade or commerce.