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17.46. DECEPTIVE TRADE PRACTICES UNLAWFUL. (a) False, misleading, or deceptive acts or practices in the conduct of any trade or commerce are hereby declared unlawful and are subject to action by the consumer protection division under Sections 17.47, 17.58, 17.60, and 17.61 of this code.
The Deceptive Trade Practices Act (sec. 17.46) protects consumers from unlawful business practices. In particular, this section of the DTPA lists what is considered an unlawful business practice in Texas. Also see section 17.50 for the legal remedies available when a warranty is breached.
Elements of a DTPA Claim Generally, to prevail on a DTPA claim, plaintiffs must establish three elements: The plaintiff is a consumer; The defendant engaged in false, misleading, or deceptive acts; and. The acts were a producing cause of the consumer's damages.
1. A person engages in a “deceptive trade practice” when in the course of his or her business or occupation he or she knowingly: (a) Conducts the business or occupation without all required state, county or city licenses. (b) Fails to disclose a material fact in connection with the sale or lease of goods or services.
The primary tool the Office of the Attorney General uses to protect Texas consumers is the Deceptive Trade Practices Act (DTPA). This law lists many practices that are false, deceptive, or misleading. When you fall victim to illegal practices covered by the DTPA, you may have the right to sue for damages under the act.
Sec. 17.46. DECEPTIVE TRADE PRACTICES UNLAWFUL. (a) False, misleading, or deceptive acts or practices in the conduct of any trade or commerce are hereby declared unlawful and are subject to action by the consumer protection division under Sections 17.47, 17.58, 17.60, and 17.61 of this code.