Deceptive Practices In Advertising In New York
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You can complain if you feel a business has misled you about a product or service or you object to the content in an advert. The Advertising Standards Authority is the main body for enforcing rules around advertising but there are other bodies who set standards for different sectors.
You can register a complaint along with a copy / video / audio of such advertisement through the web portal of the GOI at to bring it to the notice of the Government.
The FTC enforces these truth-in-advertising laws, and it applies the same standards no matter where an ad appears – in newspapers and magazines, online, in the mail, or on billboards or buses.
You could be fined, prosecuted or imprisoned.
Competition and Consumer Protection Commission (CCPC) If you feel that an ad is misleading or false, you can report it to the CCPC. The CCPC is responsible for enforcing the rules around business advertising in Ireland and can take action, where appropriate.
If you have a consumer complaint or question for the Board, you can call 1-800-697-1220, visit , or write: New York State Consumer Protection Board, 5 Empire State Plaza, Suite 2101, Albany, New York 12223.
False advertising is an actionable civil claim under Section 43(a) of the Lanham Act. A party who successfully sues for false advertising may be entitled to either damages or injunctive relief.
To report misleading advertising at the local level, contact the Better Business Bureau.
To establish that an advertisement is false, a plaintiff must prove five things: (1) a false statement of fact has been made about the advertiser's own or another person's goods, services, or commercial activity; (2) the statement either deceives or has the potential to deceive a substantial portion of its targeted ...
