Instructions. It is important that you attempt to resolve your complaint with the company before filing with the Division of Consumer Protection (DCP). The Department of State's Division of Consumer Protection provides resources for the business community to help them comply with the law.The New York City Consumer Protection Law forbids all deceptive or unconscionable trade practices in the sale, lease, rental, or loan. DCWP enforces the City's Consumer Protection Law and uses mediation to help you resolve complaints against a business. You can file a claim for a deceptive practice or act under section 349 of the New York General Business Law. Unfair trade practices prohibited. GBL § 349 prohibits "deceptive acts or practices in the conduct of any business, trade or commerce or in the furnishing of any service. I'm admitted in New York but practice out-of-state. Those doing business in New York should ensure that their sales and marketing practices are appropriate in the context of Section 349. We will prepare and file your LLC application in a professional manner, all you need to do is complete our simple order form.