(a). Unfair methods of competition in or affecting commerce, and unfair or deceptive acts or practices in or affecting commerce, are declared unlawful. (b). A practice is unfair when it offends established public policy or when the act or practice is.Unfair trade practice analysis focuses upon relations between sellers and consumers, as well as between competitors. North Carolina antitrust law registers violations but only if market competition and consumers have been adversely affected. Both. Section 58-63-15 - Unfair methods of competition and unfair or deceptive acts or practices defined. Methods of competition, acts and practices regulated; legislative policy. (a). Unfair methods of competition in or affecting commerce, and unfair or deceptive. Fourth Circuit Holds Insurer's Violation of North Carolina Unfair and Deceptive Trade Practices Act Warranted Trebling of Insured's Breach of Contract Damages. 1881, 1883 (2014) (stating that North Carolina's unfair competition law is a. Insurance agencies, agents, webbrokers, and insurers are subject to regulation under North Carolina's unfair trade practices laws.