Section 17200, also known as California's Unfair Competition Law ("UCL") prohibits any unlawful, unfair or fraudulent business act or practice. California has an unfair competition law that prohibits unfair, deceptive, or fraudulent business practices or misleading advertising.The UCL forbids "unlawful, unfair or fraudulent" conduct in connection with virtually any type of business activity. Business fraud and the practice of false or misrepresentative statements in a business transaction are considered to be unfair competition practices. The California Unfair Competition Law (UCL) is a consumer protection statute that prohibits unlawful, unfair, or fraudulent business practices. § 2), effective in 1993, to cover an "act" as well as a "practice. Below is our summary of the new laws that producers, wholesalers, and retailers of beer, wine, and spirits should know are now binding on them. LAFCO policies and procedures contained within this document generally do not reiterate or interpret State law. 25 unlawful and unfair business practices in violation of California's Unfair Competition Law. Find the best international law attorney serving San Bernardino County.