The consumer protection complaint form can be submitted online or printed, filled out and mailed to us. Contact the Attorney General's Public Inquiry Unit to report a complaint about a business or if you have questions or comments.Gov or call 800.952.5210. The Consumer Protection Unit is responsible for processing all inquiries received from consumers who are complaining about businesses. A lawsuit alleging some type of business tort is one way to hold a competitor liable for deceptive and unfair business practices. It's illegal to take part in deceptive, false, and misleading advertising. This includes false advertising, fraudulent misrepresentation, and unethical contractual terms. Deceptive Business Practices. December 23, 2024 PM Eastern Standard Time. Knowingly misrepresents the legal rights, obligations or remedies of a party to a transaction. 9.