The primary tool the Office of the Attorney General uses to protect Texas consumers is the Deceptive Trade Practices Act (DTPA). File Your Complaint Online​​ For complaints about false, misleading, or deceptive business practices.The primary purpose of the DTPA is to protect consumers against false, misleading, and deceptive business and insurance practices, unconscionable actions, and. The Texas Deceptive Business Practices law gives police the right to arrest you if they believe you engaged in certain fraudulent business practices. HOW TO REPORT A DECEPTIVE BUSINESS PRACTICE ▪ If you believe someone has committed a deceptive business practice, call your local law enforcement agency: Can I file a lawsuit? This statute developed out of the Texas legislature, recognizing that consumers need to be protected from fraudulent business practices. This statute developed out of the Texas legislature, recognizing that consumers need to be protected from fraudulent business practices. The DTPA is a comprehensive statute designed to protect consumers against false, misleading, and deceptive business practices. The DTPA forbids sellers to list regularpriced items with a sale.