We'll discuss seller financing for business and how it works, as well as highlight the pros and cons for both buyers and sellers. If you have other lines of business credit available to you, but not enough for your business purchase, owner finance loans can cover the gap.Seller financing allows business buyers and sellers to remove the middleman (bankers) and work together directly to come up with a funding deal. Seller financing is one of the best tools a buyer can use to buy an online business. It can in the end help you buy a business for less money. I'm going to share with you the four-step process of any type of effective creative financing that you like to do. A seller offering terms will command a higher price. Buyers paying cash will demand a discount. Typically, an owner finance transaction is set up using three documents. The seller directly loans the buyer some of the funds needed to buy their business, eliminating the bank as middleman in the transaction.