Write successful business introduction emails with this guide on how to approach and win over your new sales leads, including samples and templates. An introduction letter can help show potential customers or other organizations in the area what a business does, what products and services it offers.Find out what an introduction email is, how to write one and templates and examples of effective intro emails. Download the template for free ( These two examples are templates to guide you as you draft your own unique and compelling introductory letter. Want to craft a sample email to client for new business? Discover proven tips and email templates that stand out among the rest! A business introduction letter is a fantastic way to show off your company to potential business partners, suppliers, investors, and customers. I hope this email finds you well. When introducing yourself in an email to a customer, it's important to be professional and courteous.