An example of an order taker is a retail sales rep. The Complete Guide to Personal Selling: Definition, Examples, and Best Practices - Mystrika - Cold Email Software.Personal selling strategies aim to build relationships with customers through honest communication and helpfulness. Personal selling can be done in person, like doortodoor sales, or remotely, like telemarketing and online chats. When used properly, the merchandise approach gives the sales associate the opportunity to begin the selling the product. Examples: "We've just received those . Fill in the chart to provide the owner with the cost information he wants. Sales promotion is another promotional expense. For example, if a pizza brand provides samples at Costco, this might encourage a customer to purchase pizza.