This section provides information to help you get started. Click through the steps above for a complete guide to starting a business in Alameda.If you are conducting business in Alameda, you are required to obtain a business license. Choose a Business Name. Your name is your brand so it must reflect all the aspects of your business plan. Is your principal place of business in Alameda County? To file a Fictitious Business Name Statement in person, please take the following actions and bring the following documents to any of our office locations. You must file your Fictitious Business Name in the county where your principal place of business is located. The Alameda County Transportation Commission (Alameda CTC) supports project and program delivery and other services to fulfill our mission. This company is strategically aligned into three major business segments: the business bank, the retail bank, and wealth management.