Articulate why you are writing, a quick review of your most relevant skills, and your interest in the employer. Key questions to address: 1.Successfully written cover letters consist of an outline, a draft and then a final review. It is important that you give each step in the process attention. What is the Basic Format? It is important to explain how your academic background makes you a qualified candidate for the position. When should you include a cover letter? Format for Cover Letter. Looking for feedback on your résumé or cover letter? If you have had some practical work experience, point out the specific achievements or unique qualifications.