Put your name in bold and or larger font to let employers immediately know who you are. Include the date you are submitting the letter.Always write a cover letter from scratch. Your cover letter should be viewed as a miniwriting sample. Look at examples of cover letters from people in the industry you're applying to. These cover letters will demonstrate the format and information you should use. Introduce yourself, mention the position you're applying for, and briefly explain why you are interested in the role and the company. A good cover letter is concise, tailored, and impactful. The purpose of a cover letter is to make a compelling case for yourself as a candidate for a particular job, and it complements what's in your resume. The most important aspect of the cover letter is your focus on the employer.