There are several ways to write a win-back email, but one effective approach is to be genuine in your email. Tell them how you feel about them leaving your brand without getting overly personal, show them what's in store if they come back, and let them know you'd love to hear back from them.
Tips for reconnecting with old clients Build customer loyalty. Keep in touch through more than just reconnection emails by sending thank you notes and customer feedback request surveys. Communicate well and often. Offer value. Keep client information organized.
Give Customers a Reason to Come Back to Your Business You're more likely to retain their continued business if long-time customers receive some kind of reward, or at least recognition. For example, if your staff goes the extra mile to treat each customer with consideration, as a friend, this can make a powerful impact.
We really miss your business, and we'd love to have you back. I know life gets busy, and sometimes things fall by the wayside. But I hope you'll take a moment to think about why you started doing business with us in the first place. We're confident you'll find that we're still the best choice for you.
1 Explain the situation Apologize for the inconvenience and thank them for their patience and understanding. Avoid using vague or generic terms like "delayed" or "temporarily unavailable". Instead, use specific and clear language like "backordered until date" or "out-of-stock until date".
There are several ways to write a win-back email, but one effective approach is to be genuine in your email. Tell them how you feel about them leaving your brand without getting overly personal, show them what's in store if they come back, and let them know you'd love to hear back from them.