Step 2: Get ready to apply. Considering your trademark. Step 3: Prepare and submit your application. File your application in Trademark Center. Step 4: Work with the assigned USPTO examining attorney. We review your application. Step 5: Receive approval/denial of your application. Step 6: Maintain your registration.
Step 2: Get ready to apply. Considering your trademark. Step 3: Prepare and submit your application. File your application in Trademark Center. Step 4: Work with the assigned USPTO examining attorney. We review your application. Step 5: Receive approval/denial of your application. Step 6: Maintain your registration.
Trade names and trademarks can be the same but mean two different things. A trade name is the name of a business. A trademark is a name, symbol, word, design, or a combination of these things that denotes a specific product or brand and communicates exclusive ownership. A trade name can be used by other companies.
With trademarks, the entire process can be completed online pretty easily, even if you do it yourself without hiring an attorney.
The registration of trade names (business names, dba) is not legally required in Arizona but is an accepted business practice.
Trademark your logo: Trademarking your logo provides legal protection and establishes your ownership rights. It prevents others from using your logo without permission and allows you to take legal action against infringers.
You can absolutely DIY the process of trademarking your logo. However, working with a lawyer can be beneficial. An experienced intellectual property lawyer can file your trademark application for you and handle all the paperwork on your behalf.