As you saw in the video, stock can be issued for cash or for other assets. The accounts of Fulton Digital Services Company prior to the yearend adjustments follow (Click the icon to view the selected accounts and balances.)We recording stock issued from the company we the company will receive cash from investors. This video shows how to record a journal entry for a stock issuance. A company issues common stock to raise money, so the debit will always be to cash. The journal entries are similar to those for issuing stock for cash. In this case, the value of either the stock or the asset must be known. "Issue" means to sell the shares of stock for the first time. If the company issues only one type of stock, it is common stock.