Explain why you are interested in the position and employer. Include information you have gathered about the organization, and list important facts and details.This workshop provides tips, guidelines, and assistance with creating an effective cover letter. Choose a sample resume and cover letter according to your program or career interest. These samples are designed to give you an idea of the kind of formatting. You should list their name, title, company, email address, and phone number. The cover letter serves as an introduction to your application package and answers the following questions: Who are you? A cover letter usually is three paragraphs long and outlines why you are applying for a specific position, a brief overview of your professional background. You can mention his name. You've spoken to him, and it's assumed that you will.