We've curated 5 sales compensation plan examples best used for sales reps, managers, VPs, SDRs, and even a recruiter. Sales compensation is the carefully structured mix of base salary, commission, bonuses, and other incentives for rewarding your salespeople.Sales compensation plans are detailed guides that break down how sellers earn their pay. In this article, we explain what a sales compensation plan is, discuss the different types and offer steps for designing one for your sales team. Sales compensation planning is a key strategy for businesses looking to attract, motivate, and retain the best sales talent in a highly competitive market. Below is a list of who to include on your design team. Create a fair and effective sales compensation plan that boosts performance and profits. Here a few examples of sales compensation best practice, to help you create an effective plan. 1. Determine how commissions mesh with your corporate culture. Every sales compensation plan requires two components: base pay and variable or incentive pay.