An "asset sale" refers to the acquisition of individual assets and liabilities. While an asset sale outshines a stock sale in company structure support, it loses a fair amount of points when it comes to tax implications.Learn the tax implications for each type of sale. The short answer is that a stock sale is better for you, the seller, while the buyer benefits from an asset sale. Asset Sale lets buyers choose specific assets and liabilities; Stock Sale doesn't. An asset sale may allow you to benefit from tax advantages, such as offsetting gains with capital losses, potentially reducing your overall tax liability. An asset is ideal if you want more demand and a higher sale price, while a stock sale is ideal if you want to sell sooner and at favorable tax terms.