Advertising Agreement between NBC Internet, Inc. and Telocity, Inc. dated December 13, 1999. 9 pages
Title: Alaska Advertising Agreement between NBC Internet, Inc. and Velocity, Inc.: A Comprehensive Overview Keywords: Alaska Advertising Agreement, NBC Internet, Inc., Velocity, Inc., joint venture, advertising strategies, digital marketing, contractual obligations, partnership, online promotion, marketing initiatives, ad placement, revenue sharing. Description: Introduction: An Alaska Advertising Agreement serves as a formalized contract between two prominent entities — NBC Internet, Inc. anVelocityty, Inc— - to establish a strategic partnership for advertising and promotional activities within the state of Alaska. This detailed description explores the vital aspects of such an agreement, outlining its objectives, types, contractual obligations, and key elements. Objectives: The primary objective of the Alaska Advertising Agreement between NBC Internet, Inc. and Velocity, Inc. is to effectively promote their respective products and services in the Alaskan market through joint advertising efforts. By combining their resources, expertise, and market presence, both parties aim to enhance brand visibility, reach a wider audience, increase customer engagement, and generate substantial revenue. Types of Alaska Advertising Agreements: 1. Standard Alaska Advertising Agreement: This agreement outlines the general terms and conditions for advertising cooperation between NBC Internet, Inc., and Velocity, Inc. It primarily focuses on collaborating in the realm of online and digital marketing, including the placement of advertisements on various digital platforms such as websites, social media, mobile applications, and search engines. 2. Exclusive Alaska Advertising Agreement: This agreement signifies an exclusive partnership between NBC Internet, Inc. and Velocity, Inc. wherein Velocity, Inc. has the sole right to promote its products and services through NBC Internet, Inc.'s channels and platforms within Alaska. The agreement may also include exclusivity regarding specific target markets or advertising mediums, ensuring a competitive edge and broader market penetration for Velocity, Inc. Contractual Obligations: The Alaska Advertising Agreement encompasses the specific responsibilities, roles, and obligations of both parties involved. It covers essential elements such as ad creation, ad placement, ad targeting, duration of campaigns, technical specifications, intellectual property rights, payment terms, and performance metrics. These obligations are agreed upon to ensure transparency, efficiency, and a mutually beneficial partnership. Key Elements: 1. Revenue Sharing: The agreement defines how revenue generated from advertising campaigns will be shared between NBC Internet, Inc. and Velocity, Inc. This typically involves a predetermined revenue split based on factors such as ad impressions, click-through rates, conversions, or a fixed fee structure. 2. Ad Placement and Timing: The agreement outlines the specific platforms, channels, and timeframes within which the advertisements will be displayed. It may encompass various digital mediums, including display ads, video ads, native content, or sponsored posts, among others. 3. Marketing Initiatives: The Alaska Advertising Agreement may include joint marketing initiatives, such as cross-promotional campaigns or collaborative content creation. These initiatives aim to leverage the strengths of both parties, maximize brand exposure, and foster a positive brand image in the Alaskan market. In conclusion, the Alaska Advertising Agreement between NBC Internet, Inc. and Velocity, Inc. signifies a strategic partnership aimed at harnessing the power of advertising and digital marketing in Alaska. By adhering to the contractual obligations, both parties can capitalize on their strengths, optimize their advertising efforts, and achieve significant business growth in this region.
Title: Alaska Advertising Agreement between NBC Internet, Inc. and Velocity, Inc.: A Comprehensive Overview Keywords: Alaska Advertising Agreement, NBC Internet, Inc., Velocity, Inc., joint venture, advertising strategies, digital marketing, contractual obligations, partnership, online promotion, marketing initiatives, ad placement, revenue sharing. Description: Introduction: An Alaska Advertising Agreement serves as a formalized contract between two prominent entities — NBC Internet, Inc. anVelocityty, Inc— - to establish a strategic partnership for advertising and promotional activities within the state of Alaska. This detailed description explores the vital aspects of such an agreement, outlining its objectives, types, contractual obligations, and key elements. Objectives: The primary objective of the Alaska Advertising Agreement between NBC Internet, Inc. and Velocity, Inc. is to effectively promote their respective products and services in the Alaskan market through joint advertising efforts. By combining their resources, expertise, and market presence, both parties aim to enhance brand visibility, reach a wider audience, increase customer engagement, and generate substantial revenue. Types of Alaska Advertising Agreements: 1. Standard Alaska Advertising Agreement: This agreement outlines the general terms and conditions for advertising cooperation between NBC Internet, Inc., and Velocity, Inc. It primarily focuses on collaborating in the realm of online and digital marketing, including the placement of advertisements on various digital platforms such as websites, social media, mobile applications, and search engines. 2. Exclusive Alaska Advertising Agreement: This agreement signifies an exclusive partnership between NBC Internet, Inc. and Velocity, Inc. wherein Velocity, Inc. has the sole right to promote its products and services through NBC Internet, Inc.'s channels and platforms within Alaska. The agreement may also include exclusivity regarding specific target markets or advertising mediums, ensuring a competitive edge and broader market penetration for Velocity, Inc. Contractual Obligations: The Alaska Advertising Agreement encompasses the specific responsibilities, roles, and obligations of both parties involved. It covers essential elements such as ad creation, ad placement, ad targeting, duration of campaigns, technical specifications, intellectual property rights, payment terms, and performance metrics. These obligations are agreed upon to ensure transparency, efficiency, and a mutually beneficial partnership. Key Elements: 1. Revenue Sharing: The agreement defines how revenue generated from advertising campaigns will be shared between NBC Internet, Inc. and Velocity, Inc. This typically involves a predetermined revenue split based on factors such as ad impressions, click-through rates, conversions, or a fixed fee structure. 2. Ad Placement and Timing: The agreement outlines the specific platforms, channels, and timeframes within which the advertisements will be displayed. It may encompass various digital mediums, including display ads, video ads, native content, or sponsored posts, among others. 3. Marketing Initiatives: The Alaska Advertising Agreement may include joint marketing initiatives, such as cross-promotional campaigns or collaborative content creation. These initiatives aim to leverage the strengths of both parties, maximize brand exposure, and foster a positive brand image in the Alaskan market. In conclusion, the Alaska Advertising Agreement between NBC Internet, Inc. and Velocity, Inc. signifies a strategic partnership aimed at harnessing the power of advertising and digital marketing in Alaska. By adhering to the contractual obligations, both parties can capitalize on their strengths, optimize their advertising efforts, and achieve significant business growth in this region.