This Package contains sample press releases for use by businesses. It also contains several letters relating to media exposure and new products. The forms included are: Press Release for Major Development, Press Release for New Services, Press Release for New Product, Press Release for Web Based Service, Press Release for New Employee, Press Release for Hiring KEY Employee, Press Release for Web Site Milestone, Thank you letter for Media Exposure, Letter to Demo New Product and Letter Announcing New Product.
Hawaii Press Release Package
Category:
State:
Multi-State
Control #:
US-AB12-PKG
Format:
Word;
Rich Text
Instant download
Description
Free preview
How to fill out Press Release Package?
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FAQ
At the bottom of your press releases, include a short business biography, the equivalent of what you'd write on your website's ?About? page. This is called boilerplate text; it's the information that rarely changes, but you should always make sure it's still true before you send a new release.
Seven steps to writing the perfect press release for digital... Step 1: Identify a newsworthy angle. ... Step 2: Establish the objective. ... Step 3: Construct a catchy headline. ... Step 4: Create your story. ... Step 5: Add a call to action. ... Step 6: Include a boilerplate. ... Step 7: Attach an accompanying image.
The press release then closes with a concluding paragraph that sums up the main message. A final section, Notes for editors, includes information about how people can get hold of any linked publications, or when the change will come into effect, and the contact point for further information.
Signal the end of the press release with the word "Ends" in bold. After "Ends", write "For further information, please contact" and list your details or those of an appointed person. Do give a mobile number if you can, so that journalists can contact you easily.
Three number signs/pound symbols (###), centered directly above the boilerplate or underneath the body copy in a press release, indicating to media that there is no further copy to come. The reporter or editor will know they have the full document in hand.
How to write a press release Write a clear, captivating headline. ... Include the date and your location. ... Quickly tell them what they need to know. ... Then give more context. ... Be honest and unbiased. ... Eliminate industry jargon. ... Include relevant, colorful quotes. ... Sign off appropriately.
To end a press release: Provide a call-to-action ? what you want people to do. Add a boilerplate description of your company. Give direct contact information to your media contact, including a mobile number so journalists can contact you easily.
How to distribute your press releases in order to reach your target publications Work with a PR agency to distribute your press releases. ... Press release distribution services. ... Distribute your press release on social media. ... Build your own PR distribution list.