Keywords: Michigan, grant of right, photographic likeness, advertising purposes, types Detailed description: The Michigan Grant of Right to Use Photographic Likeness for Advertising Purposes is a legal document that grants permission for someone to use an individual's image or likeness for advertising or promotional purposes. When a person's photograph, voice, or other identifying features are used in commercial campaigns or promotional materials, their consent is typically required to avoid any potential legal issues. By signing this agreement, the individual is granting explicit permission for their image to be used for advertising purposes. There are different types of Michigan Grant of Right to Use Photographic Likeness for Advertising Purposes, each serving specific purposes and varying in their terms and conditions. These may include: 1. Model Release Form: This type of grant of right pertains specifically to professional models or actors who are being photographed or filmed for commercial or advertising purposes. It outlines the rights being given to the photographer or producer to use the model's likeness in specified contexts. 2. General Consent Form: This form is more broadly applicable and can be used by any individual who wishes to grant the right to use their photographic likeness for advertising purposes. It may be used by individuals who are featured in promotional materials such as brochures, billboards, websites, or social media ads. 3. Exclusive vs. Non-exclusive Grant: The type of grant can also specify whether the permission is exclusive or non-exclusive. An exclusive grant provides the recipient with the sole right to use the individual's likeness for advertising purposes during a defined period. In contrast, a non-exclusive grant allows multiple parties to utilize the individual's image concurrently. 4. Limited vs. Unlimited Use: The grant can also define the scope of usage permitted. A limited use grant restricts the use of the photographic likeness to specific mediums, locations, or timeframes. On the other hand, an unlimited use grant gives the recipient the freedom to utilize the individual's likeness across various media platforms for an extended duration. It's important for both parties involved in the Michigan Grant of Right to Use Photographic Likeness for Advertising Purposes to clearly understand and agree upon the terms outlined in the agreement. This helps protect the rights of the individual whose likeness is being used and ensures that the advertiser or promoter can confidently incorporate the image into their promotional materials.