Mississippi Competitor Analysis Worksheet

State:
Multi-State
Control #:
US-04008BG
Format:
Word; 
Rich Text
Instant download

Description

A Competitor Analysis Worksheet allows a company to better evaluate and compare their products or performed services with that of their competitors. It will help you define your competitors. Competitors are companies that make products or perform services similar to yours, make products or perform services that can be substituted for yours, and/or make products or perform services that are analogous to yours.

How to fill out Competitor Analysis Worksheet?

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FAQ

How to do a competitive analysisSelect 710 competitors.Create a spreadsheet.Determine competitor types.Identify your competitors' positioning.Determine competitive advantage and offerings.Understand how your competitors market their products.Conduct a SWOT analysis.

A competitive analysis should examine your competitors' features, market share, pricing, marketing, differentiators, strengths, weaknesses, geography, culture and customer reviews. This article is for new and established small business owners who want to analyze their competition to improve their products or services.

How to do a competitive analysisSelect 710 competitors.Create a spreadsheet.Determine competitor types.Identify your competitors' positioning.Determine competitive advantage and offerings.Understand how your competitors market their products.Conduct a SWOT analysis.

Company market strategy eg niche market player, price leader etc. Competing product's overall market share in your main target market. Product sales volume. Threat level estimate the threat level the competing company and product poses to you.

How to create a competitive analysis report (jump ahead to each section):Start with a competitor overview.Conduct market research to uncover customer personas and industry trends.Compare product features in a feature comparison matrix.Summarize your strengths and weaknesses with a SWOT analysis.More items...?

The following are examples of things that are commonly included in a competitor analysis.Brand Awareness. The percentage of your target market that are familiar with the competitor's brand.Costs.Products.Customer Experience.Capabilities.Financials.Organizational Culture.Intellectual Property.More items...?

5 Step Market Analysis PlaybookDefine. The first step is to identify all of the key players in your target market.Analyze. Analyze the activities of competitors, customers, etc. to identify commonalities & key characteristics.Trend.Share.Measure.27 Sept 2019

Typically, a competitive analysis report will contain:A description of your business's target market.Details about the features of your product compared to your competitors' products.A breakdown of current and projected market share, sales, and revenues.Comparisons of pricing models.More items...?

6 Steps to Performing a Competitive AnalysisIdentify competitors. Get the one tech tool your startup really needs2026 for free.Analyze competitors' online presence. Subscribe to our newsletter, Midnight Oil.Check online reviews.Talk to competitors' customers.Identify their strengths and weaknesses.Use research tools.

How to do a competitive analysisCreate a competitor overview. In step one, select between five and 10 competitors to compare against your company.Conduct market research.Compare product features.Compare product marketing.Use a SWOT analysis.Identify your place in the market landscape.

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Mississippi Competitor Analysis Worksheet