Advertising Agreement between NBC Internet, Inc. and Telocity, Inc. dated December 13, 1999. 9 pages
North Carolina Advertising Agreement between NBC Internet, Inc. and Velocity, Inc.: Introduction: The North Carolina Advertising Agreement is a legally binding contract entered into by NBC Internet, Inc. (the "Advertiser") and Velocity, Inc. (the "Publisher") for the purpose of running advertising campaigns within the state of North Carolina. Key Parties: The agreement is formed between NBC Internet, Inc., a renowned media company specializing in digital advertising, and Velocity, Inc., a prominent publishing entity based in North Carolina. Advertising Objectives: The agreement outlines the specific objectives and expectations of the advertiser, which may include increasing brand awareness, promoting products or services, driving website traffic, generating leads, or achieving specific marketing goals within the North Carolina market. Campaign Details: The agreement includes detailed provisions about the advertising campaigns to be executed, encompassing the duration, scope, and format of advertisements, as well as the mediums through which they will be delivered (e.g., social media, search engines, websites, mobile applications). Performance Metrics: The contract establishes performance metrics that both parties agree upon to measure the success of the advertising campaigns. These metrics may include click-through rates, impressions, conversion rates, or other relevant key performance indicators (KPIs). Compliance with Legal and Ethical Standards: The North Carolina Advertising Agreement stipulates that both parties must comply with all applicable laws, regulations, and ethical standards governing advertising in the state. This ensures the smooth execution of campaigns while maintaining ethical practices. Payment Terms: The agreement delineates the financial aspects, including the payment terms and compensation models for the publisher's services. These terms may vary depending on the reach, effectiveness, and other factors pertaining to the advertising campaigns. Confidentiality and Intellectual Property: To protect sensitive and proprietary information shared between the parties during the course of the agreement, confidentiality and intellectual property provisions are included. Termination: The agreement may outline conditions under which either party can terminate the partnership, including breaches of contract, non-performance, or other circumstances leading to the inability to fulfill the mutually agreed objectives. Additional Types of North Carolina Advertising Agreements: 1. Exclusive Advertising Agreement: — Specifies that NBC Internet, Inc. exclusively avails advertising services from Velocity, Inc., for predetermined duration and within North Carolina. 2. Online Advertising Agreement: — Focuses on digital advertising through online platforms and channels, outlining specific metrics and tactics employed to maximize online presence in North Carolina. 3. Print Advertising Agreement: — Focuses on traditional print media advertising, such as newspapers or magazines, targeting the North Carolina market. Contain provisions specific to print advertising distribution and creative materials. 4. Sponsorship Agreement: — Outlines the terms and conditions for NBC Internet, Inc. to sponsor specific events, organizations, or initiatives through Velocity, Inc. in North Carolina, ensuring exposure and brand recognition. Conclusion: The North Carolina Advertising Agreement establishes a formal partnership between NBC Internet, Inc. and Velocity, Inc., defining the terms and expectations for advertising campaigns within North Carolina. By addressing all crucial aspects of the agreement, this contract facilitates a successful collaboration in the dynamic world of advertising.
North Carolina Advertising Agreement between NBC Internet, Inc. and Velocity, Inc.: Introduction: The North Carolina Advertising Agreement is a legally binding contract entered into by NBC Internet, Inc. (the "Advertiser") and Velocity, Inc. (the "Publisher") for the purpose of running advertising campaigns within the state of North Carolina. Key Parties: The agreement is formed between NBC Internet, Inc., a renowned media company specializing in digital advertising, and Velocity, Inc., a prominent publishing entity based in North Carolina. Advertising Objectives: The agreement outlines the specific objectives and expectations of the advertiser, which may include increasing brand awareness, promoting products or services, driving website traffic, generating leads, or achieving specific marketing goals within the North Carolina market. Campaign Details: The agreement includes detailed provisions about the advertising campaigns to be executed, encompassing the duration, scope, and format of advertisements, as well as the mediums through which they will be delivered (e.g., social media, search engines, websites, mobile applications). Performance Metrics: The contract establishes performance metrics that both parties agree upon to measure the success of the advertising campaigns. These metrics may include click-through rates, impressions, conversion rates, or other relevant key performance indicators (KPIs). Compliance with Legal and Ethical Standards: The North Carolina Advertising Agreement stipulates that both parties must comply with all applicable laws, regulations, and ethical standards governing advertising in the state. This ensures the smooth execution of campaigns while maintaining ethical practices. Payment Terms: The agreement delineates the financial aspects, including the payment terms and compensation models for the publisher's services. These terms may vary depending on the reach, effectiveness, and other factors pertaining to the advertising campaigns. Confidentiality and Intellectual Property: To protect sensitive and proprietary information shared between the parties during the course of the agreement, confidentiality and intellectual property provisions are included. Termination: The agreement may outline conditions under which either party can terminate the partnership, including breaches of contract, non-performance, or other circumstances leading to the inability to fulfill the mutually agreed objectives. Additional Types of North Carolina Advertising Agreements: 1. Exclusive Advertising Agreement: — Specifies that NBC Internet, Inc. exclusively avails advertising services from Velocity, Inc., for predetermined duration and within North Carolina. 2. Online Advertising Agreement: — Focuses on digital advertising through online platforms and channels, outlining specific metrics and tactics employed to maximize online presence in North Carolina. 3. Print Advertising Agreement: — Focuses on traditional print media advertising, such as newspapers or magazines, targeting the North Carolina market. Contain provisions specific to print advertising distribution and creative materials. 4. Sponsorship Agreement: — Outlines the terms and conditions for NBC Internet, Inc. to sponsor specific events, organizations, or initiatives through Velocity, Inc. in North Carolina, ensuring exposure and brand recognition. Conclusion: The North Carolina Advertising Agreement establishes a formal partnership between NBC Internet, Inc. and Velocity, Inc., defining the terms and expectations for advertising campaigns within North Carolina. By addressing all crucial aspects of the agreement, this contract facilitates a successful collaboration in the dynamic world of advertising.