New Hampshire Target Market Worksheet
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How to fill out Target Market Worksheet?
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FAQ
The target market typically consists of consumers who exhibit similar characteristics (such as age, location, income or lifestyle) and are considered most likely to buy a business's market offerings or are likely to be the most profitable segments for the business to service.
To build a target audience profile, simply follow these four steps:Create broad descriptions of your ideal customers.Research your potential customers' demographics.Identify the needs and problems of your target audience.Determine where customers will find you.
What is a target market? A target market is a group of potential customers that you identify to sell products or services to. Each group can be divided into smaller segments. Segments are typically grouped by age, location, income and lifestyle.
For example, a children's toy may have boys ages 911 as the target market and the boys' parents as the target audience. It may also be defined as the consumer segment most likely to be influenced by an advertising campaign. The target market is also distinct from the buyer persona.
Four simple steps to defining and reaching your target marketStep 1: Define your target market. The first step you need to take is to define your target market.Step 2: Reach your target market.Step 3: Identify what type of customers they are.Step 4: Tailor your marketing to your customers.
Geographic, demographic, psychographic and behavioral are the four levels of segmentation that can help define your business's primary target audience.
For example, a children's toy may have boys ages 911 as the target market and the boys' parents as the target audience. It may also be defined as the consumer segment most likely to be influenced by an advertising campaign. The target market is also distinct from the buyer persona.
How to Define Your Target MarketLook at your current customer base.Check out your competition.Analyze your product/service.Choose specific demographics to target.Consider the psychographics of your target.Evaluate your decision.Additional resources.
While defining your target audience you will be looking into these three elements:Geographic.Demographic.Psychographic.
