New Mexico Instructions for Preparing a Firm's Brochure

State:
New Mexico
Control #:
NM-SKU-0901
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PDF
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Instructions for Preparing a Firm's Brochure

New Mexico Instructions for Preparing a Firm's Brochure involve the gathering of all relevant information, the creating of an attractive layout, and the printing and distribution of the brochure. The information to be included in the brochure should reflect the firm’s mission and services, contact information, and any relevant awards or certifications. The layout should be designed to capture the attention of potential clients. It should be visually appealing, include visuals such as images and logos to draw attention, and highlight the key points of the firm's services. The printing process should be done with quality paper and ink, and the brochures should be distributed through direct mail, email, or in person. Types of New Mexico Instructions for Preparing a Firm's Brochure include standard brochures, bi-fold brochures, trifold brochures, rack cards, and flyers.

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FAQ

Form ADV includes two parts, both of which provide detailed information about the firm. Part I is a fill-in-the-blank form, and Part II is a brochure written in prose. The first part contains basic facts about the firm, like its fees, client types, assets under management and any disclosures.

The brochure rule states that the required information must be provided to new clients at least 48 hours before entering into an advisory contract. Advisors must give existing clients a new brochure every year. Failure to provide the brochure is considered fraudulent behavior.

Part 2B of Form ADV is called the ?brochure supplement.? An investment adviser must give a client a brochure supplement for each individual that it supervises who: (1) formulates investment advice for that client and has direct client contact; or (2) makes discretionary investment decisions for that client's assets,

The ADV Part 2A contains eighteen (18) disclosure items, each to be included in the investment adviser's Brochure. Each disclosure item is to receive a narrative, plain English response.

Form ADV Part 2B (a.k.a., the "brochure supplement") contains required information about the individuals providing financial advice at your firm. It should be consistent with Form U4 in all material respects.

Part 2A of Form ADV: Firm Brochure The cover page of your brochure must state your name, business address, contact information, website address (if you have one), and the date of the brochure.

The states in which the adviser is registered or intends to be registered in are not contained in ADV Part 2A.

Part 2B of Form ADV requires advisers to prepare narrative brochures which contain information on the educational and business background of management and key advisory personnel of the adviser. The SEC permits, but does not require, advisers to list the professional designations held by such persons.

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New Mexico Instructions for Preparing a Firm's Brochure