Pennsylvania Franchise Agreement for a Motel
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How to fill out Franchise Agreement For A Motel?
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FAQ
A Franchise Agreement is an agreement between an owner of a hotel brand (Franchisor) and an owner of a hotel asset (Franchisee) which grants a Franchisee a licence to operate a hotel under the Franchisor's brand in exchange for fees.
One of the main advantages of joining a hotel franchise is that you can leverage the brand name, reputation, and loyalty program of an established chain. This can help you attract more guests, increase your occupancy and revenue, and benefit from the marketing and distribution channels of the franchisor.
Simply put ? within a chain business, a parent company owns each location. With a franchise, different stores or branches are owned by separate individuals who are solely responsible for daily operations.
The franchise agreement should outline the rights and obligations of both the franchisor and the franchisee. The main purpose of this contract is to protect the intellectual property of the franchisor.
Franchise agreements vary between different franchises, but these seven areas should be addressed in every franchise agreement. Use of Trademarks. Location of the Franchise. Term of the Franchise. Franchisee's Fees and Other Payments. Obligations and Duties of the Franchisor. Restriction on Goods and Services Offered.
Management and operation of the hotel remains the obligation of the owner. Although overall management of the hotel remains with the franchisee, it is required to adhere to the brand owner's 'brand standards' and participate in both group marketing and advertising and the group's central reservation system.
The key elements of a franchise agreement generally include: Territory rights. ... Minimum performance standards. ... Franchisors services requirements. ... Franchisee payments. ... Trademark use. ... Advertising standards. ... Exclusivity clause. ... Insurance requirements.
For more than 40 years, franchising has been the most popular method for obtaining a hotel affiliation without giving up ownership or operational control. In the United States, more than 70% of all hotels are chain affiliated and less than 30% are independent.