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Laws governing social media contests and sweepstakes Ensure you don't run an illegal lottery. ... Give people a free alternative way to enter the sweepstakes or contest. ... Make your sweepstakes or contest easy to enter. ... Be upfront about your sweepstakes or contest prizes and rules. ... Follow state laws governing promotions.
When creating the official rules for a giveaway, you should try and include the following: Giveaway dates. ... A description of the prize, including its retail value. Determine how winners will be chosen. Determine how winners will be contacted. ... The platform will be used to announce the winners.
All sweepstakes and contests must have official rules available to consumers. These rules act as a contract between the sponsor and participants. They can't be ambiguous, and there are several disclosures that all official rules must include.
A giveaway is a promotion where everyone who enters wins a prize. People use the word ?giveaway? as a blanket term for contests, sweepstakes, raffles, and lotteries, as all of them give participants the chance to win a prize.
Pennsylvania restricts contest prizes. The total value of all prizes for a contest can't be more than $1,000 and the total value of all prizes awarded in any 7-day period is limited to $25,000. Alcoholic beverages also can't be part of a prize.
This is usually done by a random drawing or a preselected number. In a random drawing, entries are either picked manually by trained judges or by a computer using random-selection programs.
Here are some examples below: ?NO PURCHASE NECESSARY. A Purchase Will Not Increase Your Chances of Winning a Prize.? can be abbreviated to ?NO PURCHASE NECESSARY? ?Must be a legal resident of the 50 United States and District of Columbia? can be abbreviated to ?Legal resident of the U.S.?