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Trademark vs. Service Mark. The bottom line is that a trademark represents a product produced by a business while a service mark represents a service offered by the business. A single business can register both trademarks and service marks to brand themselves.
Contents Step 1: Conduct a service mark search. ... Step 2: Complete the service mark application. ... Step 3: Submit the service mark application and pay the filing fee. ... Step 4: Respond promptly to correspondence from the trademark office.
For example, filing a California trademark costs $70, and a national registration costs about $300. A California trademark protects your brand in California. However, it doesn't give you national protection. A California trademark uses the same categories as federal marks.
To protect your trademark/service mark that is used in California, you must file a Trademark / Service Mark Application for Registration (Form TM-100) with the California Secretary of State. Duration of a registration of Trademark or Service Mark is five (5) years.
By granting a licence, the trademark owner permits third-party use of its mark, which must be done carefully in order to maintain distinctiveness ? otherwise, the mark could be successfully challenged.
The Application Process The most efficient way to apply is online because you will receive immediate notification of the filing via email, which will contain the serial number assigned to your application. The basic registration fee for trademark application is currently $375.
How Do You Register a Service Mark? To register a service mark, an application needs to be filed with the United States Patent and Trademark Office (USPTO). Only when the application is approved can an individual utilize the registered trademark symbol.
Application to renew for a similar term, must be made within six months prior to the expiration of such term. The trademark application must contain the following information: The trademark name must be available for use in Pennsylvania. The name of the applicant and the jurisdiction if the applicant is a corporation.