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Identify your ideal client. Know your unique value proposition. Share helpful content related to your niche. Ask for referrals. Invest in paid advertising. Attend meetups and events related to your ideal client's industry. Partner with other consultants or firms.
Place Google and social media ads. Launch an email newsletter. Host events. Reach out to potential clients directly. Attend networking events. Get referrals. Speak and present at events. Make connections on social media.
Attention to Detail. It pays to have a big picture mentality, but clients are looking for more than a generalist in their consultant. They want someone who can roll up their sleeves, dig in, and deal with the meticulous details of a specific problem. That's where they need help.
What is a Client Questionnaire?This can be a lengthy formal document that is presented to all new clients before initial discussions begin, or it can be as simple as a set of general questions that you keep on your desk to ask a potential client when talking over the phone or email.
How Many Years of Experience Do You Have? Do You Have Client Testimonials? What Kind of Assessment Do You Plan on Conducting? Are You Easily Available Even During Weekends?
Understand how to sell your services. Research your industry. Build your network. Prepare Yourself. Provide solutions. Create a pricing strategy. Find your first independent consulting job through MBO's marketplace.
Referrals. One of the best methods for getting started with consulting. Website. A consulting company needs a website to represent their brand and express a clear value proposition. Networking at events. Seminars. Webinars. Blogging can be a powerful lead generator. Search marketing (SEO). Advertising & PPC.
What Do and Don't You Need? What Problems Are You Facing? Who Are the Decision-Makers, and What is the Approval Process? What Are Your Expectations? What is Your Budget, and When Do You Want to Start? What Would You View as a Success?