Trademark Cease and Desist Letter: A legal document sent to an individual or business to stop allegedly unlawful activity regarding a trademark. The letter asserts the sender's trademark rights and demands that the recipient halt actions that infringe on those rights.
Sending a cease and desist letter carries potential risks such as countersuits or negative public relations impacts. Failure to follow through with legal action after sending the letter may also weaken future trademark enforcement efforts.
Trademark cease and desist letters are commonly used by businesses across various industries to quickly address and resolve instances of brand misuse and avoid prolonged legal disputes.
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The most common defenses in trademark infringement, unfair competition and trademark dilution suits include descriptive fair use, nominative fair use, laches, unclean hands and trademark misuse, fraud in obtaining the registration, and application of the First Amendment.
Include your name and address. Include the recipient's name and address. Demand the recipient to stop the harassment. Send it via certified mail, return receipt requested.
Identification of complaining party (trademark owner) and its trademark rights (include information about your federal registration with the trademark office) Identification of the challenged use. Statement of basis for concern or complaint.
Do your research. Before you settle on a name, logo, or domain name, make sure it is not already trademarked. Enlist help. Consider general liability insurance. Register your trademark. Document your findings.
No specified method of delivery is required for a cease-and-desist letter. Because it is not a legal document, you can write and send the letter yourself without the help of a legal professional, or you can hire an attorney to write and serve the letter for you.
1Identification of complaining party (trademark owner) and its trademark rights (include information about your federal registration with the trademark office)2Identification of the challenged use.3Statement of basis for concern or complaint.Draft a Free Trademark Infringement Cease & Desist Letter \n.com > cease-and-desist-trademark-infringement-letter
Having your attorney write a response letter to try bargaining with the other trademark owner for continued use of the name. Asking the other party for more information, including seeing their trademark to evaluate whether they have a legitimate claim.