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A Telemarketer solicits orders for merchandise or services by identifying prospects; telephoning customers; persuade customers buy services.
Telemarketing is the direct marketing of goods or services to potential customers over the telephone or the Internet. Four common kinds of telemarketing include outbound calls, inbound calls, lead generation, and sales calls.
Telemarketing is a method of direct marketing in which a salesperson shares the information about product and services over the phone to convince the consumer for buying the product or service. It is a very common and widely used method of contacting potential customers.
Telemarketing and telesales are by no means dead. It is still a common means of communicating with existing customers in the B2C market and is still sometimes adopted as a cold approach by B2B companies. However, the reputation of telemarketing has taken a hit in recent years.
Telemarketing is the direct marketing of goods or services to potential customers over the telephone or the Internet. Four common kinds of telemarketing include outbound calls, inbound calls, lead generation, and sales calls.
Direct Telephone Marketing Average success rates when contacting existing customers using an in-house list are 12.95 percent, but 8.21 percent when cold calling potential customers using a third party prospect list as of 2012. Cost-per-lead and ROI for direct telephone marketing, however, is another story.
Telemarketing (sometimes known as inside sales, or telesales in the UK and Ireland) is a method of direct marketing in which a salesperson solicits prospective customers to buy products or services, either over the phone or through a subsequent face to face or web conferencing appointment scheduled during the call.
A positive attitude and sunny disposition. A strong belief that you have something that is of benefit to whoever you are calling. Good relevant product knowledge but not a features-heavy sales pitch. A broad knowledge of the target marketplace.
Get it in writing. Keep it simple. Deal with the right person. Identify each party correctly. Spell out all of the details. Specify payment obligations. Agree on circumstances that terminate the contract. Agree on a way to resolve disputes.