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In the white label model, the reseller takes a software product and sells it under its own name. The reseller typically pays the software creator a flat fee and can then do what it wants with the software. The reseller has to take care of marketing and selling the product.
A VAR agreement is a legal contract between a manufacturer and a value-added reseller that specifies the rights and obligations of both parties. A VAR purchases a product from a manufacturer, adds value to that product in some way and then resells the product as its own.
A value-added reseller enhances the value of other companies' products by adding customized products or services to the core product for resale to end-users. A value-added reseller can increase repeat business through the added value they provide.
Agreement and effective dates. Names and relationships of parties. Appointment of reseller. Purchase orders. Accepting, modifying, rejecting, and canceling purchase orders.
A reseller agreement can mean something different depending on who you ask. Typically, these are agreements where a vendor contracts with a reseller to allow them to sell the vendor's product or services to a third-party. There is the potential for misunderstandings if the wrong terms are included in the agreement.
Communication, training and reports; pricing; intellectual property licenses; delivery; and. bundling and selling other IT products.
Value added resellers (VARs) that have been certified as SAP Partner Center of Expertise (PCOE) are authorized to sell SAP VAR-delivered support to their end customers. Their duty is to provide product support (1st and 2nd level) to their end customers, and SAP will provide development support (3rd level).