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An example of a licensing agreement is a contract between the copyright holders of software and another company, allowing the latter to use the computer software for their daily business operations.
How much of a flat fee should you ask for? Like all deals, the range is wide. I know of some artists who charge as little as $100 per image for a flat fee license. In the greeting card industry, an artist might be paid a flat fee of $275 $500 for a card design.
Call up a company, speak with the receptionist. You don't even have to give your real name if it makes you nervous. Ask them how to pitch new art to them or if they manufacture their own products. Call up an artist and ask them who they are licensing with or how they liked working with a manufacturer you're unsure of.
It is a process of creating and managing contracts between the owner of a brand and a company or individual who wants to use the brand in association with a product, for an agreed period of time, within an agreed territory.An arrangement to license a brand requires a licensing agreement.
Art licensing is a way of making money wherein, as licensing expert Tara Reed puts it, you rent your artwork to companies to put on their products. An artist who chooses to license their art may not sell any originals at all, but simply license the images for use on commercial products.
What is a Licensing Agreement? A licensing agreement is a contract between two parties (the licensor and licensee) in which the licensor grants the licensee the right to use the brand name, trademark, patented technology, or ability to produce and sell goods owned by the licensor.
Exclusive or non-exclusive. In an exclusive license, the intellectual property holder is licensing the work only to one person, for that particular use/territory. Territory. Use. Attribution. Derivative works. Confidentiality. Time frame. Termination.
Do the research. Read books, websites and blogs such as MariaBrophy.com, Theabundantartist.com and ArtsyShark.com on how artists can license their art. Know your market. Make the pitch. Create a plan. Mock-up a catalog. Follow up. Use social media. License the work yourself.
How much you make in royalties or flat fees. The range of annual income for artists who pursue art licensing varies greatly some artists who make $1,000 per year, and some who make mid to high six figures.