This is a form of a provision that governs the right of any of the parties to the Agreement to issue to the press or other media any news release, or distribute any information or photographs concerning the Contract Area
This is a form of a provision that governs the right of any of the parties to the Agreement to issue to the press or other media any news release, or distribute any information or photographs concerning the Contract Area
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A great media release does a lot of the journalist's work for them remember, they're under-resourced and oversupplied. Include infographics, relevant images and newsworthy quotes.
Find journalists who might be interested in your press release. Get the journalists' contact details. Craft a killer pitch. Send your press release pitch (at the right time). Follow-up on your release.
A good press release should take a factual tone and be short and concise, giving the journalist the essence of the story. They will get in touch if they want more information. If you get the news content right and write to the publication's style, you give yourself a good chance of getting your story across.
A press release should always answer these questions:Who, Why, What, When and How.
Newsworthiness. The first and certainly the most important quality your press release must have is newsworthiness. Attention-grabbing. This is one quality of news generally. Answer the 5Ws Boilerplate Text. Contact Details.
Find Your Angle. Every good news story has an angle. Write Your Headline. Your headline should grab the attention of your audience. Write Your Lede. Write 2 - 5 Strong Body Paragraphs With Supporting Details. Include Quotes. Include Contact Information. Include Your Boilerplate Copy.
Headline: Dateline: Introduction: Body: Boilerplate: Call To Action: Media Contact Details:
Find Your Angle. Every good news story has an angle. Write Your Headline. Your headline should grab the attention of your audience. Write Your Lede. Write 2 - 5 Strong Body Paragraphs With Supporting Details. Include Quotes. Include Contact Information. Include Your Boilerplate Copy.