Virginia Advertising Agreement between NBC Internet, Inc. and Telocity, Inc.

• Category: Corporations - Public - Advertising
• State: Multi-State
• Control #: US-EG-9127
• Format: Word; Rich Text

Description

Advertising Agreement between NBC Internet, Inc. and Telocity, Inc. dated December 13, 1999. 9 pages The Virginia Advertising Agreement between NBC Internet, Inc. and Velocity, Inc. is a legally binding contract that outlines the terms and conditions governing the advertising partnership between the two companies within the state of Virginia. This agreement is crucial for establishing a clear understanding of the rights, responsibilities, and obligations of each party involved. Below is a detailed description of the Virginia Advertising Agreement between NBC Internet, Inc. and Velocity, Inc., shedding light on its key elements and possible variations. 1. Parties Involved: The agreement identifies the two parties entering into the agreement, namely NBC Internet, Inc. (referred to as the "Advertiser") and Velocity, Inc. (referred to as the "Publisher"). Both parties are described with their legal names and addresses. 2. Purpose and Scope: The agreement specifies that its purpose is to establish a business partnership for advertising services within Virginia. It outlines the scope of the agreement, such as the specific content, mediums, and channels through which advertising will be conducted. 3. Duration: This section states the agreement's effective date and duration. It defines the start date and the length of the partnership, providing clarity on whether it is a fixed-term agreement or an ongoing arrangement with the possibility of termination. 4. Advertising Services: The agreement outlines the advertising services to be provided, including but not limited to banner ads, sponsored content, promotional emails, social media marketing, or other mutually agreed-upon advertising mediums. It may also include details on the target audience, maximum impressions, or specific marketing goals. 5. Payment Terms: Payment terms and conditions are defined in this section. It elaborates on the compensation structure, including the pricing model (e.g., cost per click, cost per impression), payment schedule, and any applicable late payment penalties. It may also mention whether the agreement involves any upfront payments, joint advertising budgets, or revenue sharing arrangements. 6. Intellectual Property Rights: This section addresses the ownership and usage of intellectual property, including trademarks, logos, copyrighted materials, or any advertising creative produced under this agreement. It specifies whether usage rights are exclusive or non-exclusive and may include guidelines on branding or co-branding. 7. Performance and Reporting: The agreement may outline any agreed-upon Key Performance Indicators (KPIs) or performance metrics, defining success criteria or minimum delivered results. It also establishes reporting requirements, detailing the frequency, format, and content of performance reports or invoices. Possible Virginia Advertising Agreement Types: 1. Exclusive Advertising Agreement: This type of agreement grants NBC Internet, Inc. exclusive rights to advertise on Velocity, Inc.'s platforms within Virginia for a specified period. Velocity, Inc. refrains from entering into similar agreements with competitors during the agreement's term. 2. Non-Exclusive Advertising Agreement: This agreement allows NBC Internet, Inc. to advertise on Velocity, Inc.'s platforms within Virginia, but Velocity, Inc. remains free to enter into similar arrangements with other advertisers. 3. Performance-Based Advertising Agreement: This type of agreement ties the compensation of Velocity, Inc. to the performance of the advertising campaigns. Payment is based on achieving predetermined KPIs or delivering specific results, such as driving a certain number of clicks, conversions, or sales. In summary, the Virginia Advertising Agreement between NBC Internet, Inc. and Velocity, Inc. is a comprehensive contract that outlines the terms, conditions, and expectations of the advertising partnership between the two companies. By clearly defining the rights and obligations of each party, this agreement ensures a mutually beneficial and legally compliant relationship.

The Virginia Advertising Agreement between NBC Internet, Inc. and Velocity, Inc. is a legally binding contract that outlines the terms and conditions governing the advertising partnership between the two companies within the state of Virginia. This agreement is crucial for establishing a clear understanding of the rights, responsibilities, and obligations of each party involved. Below is a detailed description of the Virginia Advertising Agreement between NBC Internet, Inc. and Velocity, Inc., shedding light on its key elements and possible variations. 1. Parties Involved: The agreement identifies the two parties entering into the agreement, namely NBC Internet, Inc. (referred to as the "Advertiser") and Velocity, Inc. (referred to as the "Publisher"). Both parties are described with their legal names and addresses. 2. Purpose and Scope: The agreement specifies that its purpose is to establish a business partnership for advertising services within Virginia. It outlines the scope of the agreement, such as the specific content, mediums, and channels through which advertising will be conducted. 3. Duration: This section states the agreement's effective date and duration. It defines the start date and the length of the partnership, providing clarity on whether it is a fixed-term agreement or an ongoing arrangement with the possibility of termination. 4. Advertising Services: The agreement outlines the advertising services to be provided, including but not limited to banner ads, sponsored content, promotional emails, social media marketing, or other mutually agreed-upon advertising mediums. It may also include details on the target audience, maximum impressions, or specific marketing goals. 5. Payment Terms: Payment terms and conditions are defined in this section. It elaborates on the compensation structure, including the pricing model (e.g., cost per click, cost per impression), payment schedule, and any applicable late payment penalties. It may also mention whether the agreement involves any upfront payments, joint advertising budgets, or revenue sharing arrangements. 6. Intellectual Property Rights: This section addresses the ownership and usage of intellectual property, including trademarks, logos, copyrighted materials, or any advertising creative produced under this agreement. It specifies whether usage rights are exclusive or non-exclusive and may include guidelines on branding or co-branding. 7. Performance and Reporting: The agreement may outline any agreed-upon Key Performance Indicators (KPIs) or performance metrics, defining success criteria or minimum delivered results. It also establishes reporting requirements, detailing the frequency, format, and content of performance reports or invoices. Possible Virginia Advertising Agreement Types: 1. Exclusive Advertising Agreement: This type of agreement grants NBC Internet, Inc. exclusive rights to advertise on Velocity, Inc.'s platforms within Virginia for a specified period. Velocity, Inc. refrains from entering into similar agreements with competitors during the agreement's term. 2. Non-Exclusive Advertising Agreement: This agreement allows NBC Internet, Inc. to advertise on Velocity, Inc.'s platforms within Virginia, but Velocity, Inc. remains free to enter into similar arrangements with other advertisers. 3. Performance-Based Advertising Agreement: This type of agreement ties the compensation of Velocity, Inc. to the performance of the advertising campaigns. Payment is based on achieving predetermined KPIs or delivering specific results, such as driving a certain number of clicks, conversions, or sales. In summary, the Virginia Advertising Agreement between NBC Internet, Inc. and Velocity, Inc. is a comprehensive contract that outlines the terms, conditions, and expectations of the advertising partnership between the two companies. By clearly defining the rights and obligations of each party, this agreement ensures a mutually beneficial and legally compliant relationship.