The Wisconsin Franchise Management Agreement is a legal contract entered into between a franchisor and a franchisee in the state of Wisconsin. This agreement outlines the terms and conditions under which the franchisee operates the franchised business. The Wisconsin Franchise Management Agreement covers various aspects of the franchise relationship, including the rights and responsibilities of both parties, operational guidelines, and the use of intellectual property. It ensures that both the franchisor and franchisee are on the same page and have a clear understanding of their respective obligations and rights. Keywords: — Wisconsin: Refers to the state where the franchise management agreement is established, indicating the specific jurisdiction and relevant laws that apply to the agreement. — Franchise Management Agreement: The core focus of the content, highlighting the type of agreement being discussed, governing the relationship between a franchisor and franchisee. — Franchisor: The party that grants the franchise rights to the franchisee, typically an established and successful business entity. — Franchisee: The party that obtains the rights to operate a franchised business under the terms set forth by the franchisor. — Legal contract: Emphasizes the legally binding nature of the agreement between the franchisor and franchisee, highlighting the importance of compliance and adherence to the terms. — Terms and conditions: Refers to the clauses and provisions within the agreement that stipulate the obligations, restrictions, and benefits for both the franchisor and franchisee. — Intellectual property: Covers trademarks, logos, trade secrets, and any proprietary information associated with the franchisor's brand, laying out rules for the franchisee's use and protection of such assets. — Operational guidelines: Addresses the specific guidelines, standards, and procedures that the franchisee must follow in operating the franchised business, ensuring consistency and uniformity across the franchise system. Types of Wisconsin Franchise Management Agreements: 1. Single Unit Franchise Management Agreement: This type of agreement applies when a franchisee is granted the rights to operate a single franchised unit in Wisconsin. 2. Multi-Unit Franchise Management Agreement: In this agreement, a franchisee is given the opportunity to operate multiple franchised units within a defined territory in Wisconsin. 3. Master Franchise Management Agreement: This agreement involves the franchisor granting the franchisee exclusive rights to develop and sub-franchise within a particular area or region of Wisconsin, allowing them to have control over the franchise system's expansion.