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Trademark infringement is prosecuted under civil laws, and is not a criminal act. Instead, lawsuits over trademark infringement will usually require you to stop using the trademark, and you may have to return any profits made off of the infringing use, or pay money damages for the use of the trademark.

It is true that a logo needs to be different than existing logos to be legally used, but the 20 percent rule -- or 25 percent rule, depending on whom you ask -- is little more than a myth. There is no percentage that is applied to cases like this. Have questions regarding trademark law?

Normally when a college discovers the infringement they will choose to have the school sign an agreement acknowledging the college owns the trademark and will have permission to use on team equipment for no fee as long as the school doesn't claim ownership of the mark and doesn't sell logo merchandise without paying ...

You should contact the university's licensing department to discuss a licensing agreement. A licensing agreement is usually needed to use a college logo for commercial use. Most universities, like Notre Dame, have a website license page for inquiries.

A brand licensing agreement is a legal contract between a branded company selling the use of their imagery, logo, or what is called "marks" to another company. This agreement allows a company to use a logo or other trademarks in marketing products or services without infringing on a copyright.

All uses of NCAA trademarks or logos must be submitted to the NCAA for approval. The most current list of NCAA licensed or owned trademarks is available online at NCAA.org.

Royalty rates are typically 5-10% of a retail price, or 15-20% of a wholesale price. However, these are usually subject to agreement. An advance payment of 25% is often used for higher value licenses.

Brand licensing is the act of giving permission for another company to use your business's intellectual property (IP). Brand owners lease their patents, software, or characters to other companies. Licensees can re-sell the IP at a higher price or manufacture merchandise with the IP on it.

Filing of logo can be followed after a word mark is filed or can also be filed simultaneously with the word mark. If the logo is registered under a specific colour or combination of certain colours, then it gets registered specifically under those colours only and may cause trouble in case litigation arises.

The simple answer: Logos are not copyrighted, they are actually trademarked. Whether or not legal action is taken for replicating a trademarked logo is fully up to the company or entity that owns the trademark. A company still has legal rights to their logo even if it's not trademarked.