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In Summary. The five stages of brand recognition are awareness, preference, reputation, trust and loyalty. If you want to achieve these levels it is important that your product or service is of high-quality with excellent customer service in order for people to feel like they need you!

Brand recognition is a concept used in advertising and marketing. It is considered successful when people are able to recognize a brand through visual or auditory cues such as logos, slogans, packaging, colors, or jingles rather than being explicitly exposed to a company's name.

Top Branding Statistics (Editor's Choice)73% of consumers love a brand because of helpful customer service. Presenting a brand consistently across all platforms can increase revenue by up to 23%.89% of shoppers stay loyal to brands that share their values. Brands that blog generate 67% more leads.

8 strategies to develop brand recognitionGet the basics (name & logo) right. Tell a good story. To everyone.Share content often and generously. Go where your clients are. Physically.Interact, engage and make it fun. Be part of something bigger.Build a community.Create magical experiences.

It only takes consumers 10 seconds to form a first impression of a brand's logo, but it takes 5-7 impressions for consumers to recognize the logo. Our brains process images 60,000 times faster than we process words. That's why so many companies choose to include a glyph or visual in their logo.

A brand is a name and/or a symbol that uniquely identifies a seller's goods or services in the market. Nielsen Media Research lists more than 500,000 brands worldwide in more than 2,000 product categories.

The principle The marketing rule of 7's states that a potential customer must see a message at least 7 times before they'll be provoked to take an action.