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A solid, fact-filled technical white paper is between 6 and 12 pages, including the cover page. Shorter papers can be effective, but it is difficult to deliver education in only one or two pages. White papers longer than 12 pages can be overwhelming.

A white paper is an informational document issued by a company or not-for-profit organization to promote or highlight the features of a solution, product, or service that it offers or plans to offer. White papers are also used as a method of presenting government policies and legislation and gauging public opinion.

Be consistent: Use consistent design elements throughout the white paper like fonts and colors. Divide and subdivide: Break up large text blocks with headers and sub-headers. Include graphics between paragraphs. Use infographics: Illustrate data points or valuable takeaways with creative infographics.

The letterhead usually includes a business's logo, name, address, and contact information such as phone or fax number, email address, and company website URL.

A technical white paper tells the story of a business problem and its solution. By articulating the business problem, you let prospects know you understand their business and industry. Present the business problem in two or three paragraphs. Use short paragraphs and concise language to make the information readable.

Adobe InDesign is probably the most suitable program for creating letterhead layouts (or try Quark xPress as a cheaper alternative), but Illustrator is also a great choice for creating a single-page layout.

You can even start from a blank canvas and create letterheads of your own. After selecting your favorite letterhead template, click to edit the company name and add all the visual assets that will create a lasting impression.

In information technology, a white paper is often a paper written by a lead product designer to explain the philosophy and operation of a product in a marketplace or technology context.

White paper format White papers generally follow a standard document format. The content order may seem similar to other business reports, but there is one major difference: A white paper places the conclusion at the end.

How to Write a Technical White Paper Cover Page. The first page of your white paper is the cover page.Introduction/Abstract/Executive Summary.Problem.Product Design.Solution.Conclusion and Call to Action.Overall Format.Statistics.