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Sumo's best email subject lines Subject LineOpen Rate1. I was right ? and that's not good for you69%2. 13 email marketing trends you must know64%3. Before you write another blog post, read this61%4. Are we still on for 12?61%6 more rows

Email Subject Line Best Practices Learn from successful email subject line examples.Keep it short and sweet.Use a familiar sender name.Avoid the 'no-reply' sender name.Use personalization tokens.Segment your lists.Don't make false promises.Do tell them what's inside.

12 tips to create good email subject lines Shorten your subject lines.Avoid spam words in your email subject lines.Ask open-ended questions in the subject line.Include a deadline in the subject line.Try a teaser subject line to get people to open your email.Give a clear command in your subject.

The subject line should communicate exactly what the email is about so that the recipient can prioritize the email's importance without having to open it, the experts said.

Address your subject line to a person's name Be personal in your subject line by using the recipient's first name. This shows the reader that you're sending a personalized note and that you're not just sending out mass emails. Recipients are more likely to open an email if they think it comes from someone they know.

An email subject line is the first text recipients see after your sender name when an email reaches their inbox. It is important to keep an email subject line informative, catchy, and brief.

Good subject lines are often personal or descriptive, and give people a reason to check out your content. Whatever your approach, it's important to keep your audience in mind, and test different words and phrases to see what they prefer.