Executive Summary Replace Number Fields For Free

Introduction, be sure to know your audience. Table of contents in the form of a bulleted list. Explain the company's role and identify strengths. Explain the need, or the problem, and its importance. Recommend a solution and explain its value.

Ultimately, an executive summary should provide a preview for investors or CEO's, so they know what to expect from the rest of your report. Your executive summary should include: The name, location, and mission of your company. A description of your company, including management, advisors, and brief history.

A typical executive summary summarizes the entire business proposal in a page or two. However, a great executive summary covers all the important attributes of the proposal in a concise manner. It may also include rich media (charts, graphs, images, projections, etc.) to keep the readers hooked.

It should be specific and focus on results. The executive summary needs to be persuasive and highlight the benefits of your company/product/service, rather than being descriptive and focusing on the features. You can save the features for the body of the proposal.

An effective executive summary can be broken down into five key paragraphs.

How long should an executive summary be? A good executive summary should usually be between 5-10% of the length of the completed report (for a report that is 20 pages or less, aim for a one page executive summary).

An executive summary should summarize the key points of the report. It should restate the purpose of the report, highlight the major points of the report, and describe any results, conclusions, or recommendations from the report.