Publish Text Release For Free

Some of my clients or prospects are sometimes a little shocked when I tell them that a press release can take me five or six hours to put together. Writing: This is the bit I love, but I still need to take my time to get it right. I've been writing press releases for years and each one needs attention to detail.

As mentioned above, freelance writers who specialize in press releases typically charge anywhere from US$5 to US$300 per release, depending on the length and complexity of the release. Some writers may charge by the hour or by word, while others may charge a flat fee for the entire project.

That's not to say that any good writer isn't capable of doing it; it's just that you want to be as knowledgeable as a professional or hire one. Press releases must cover something newsworthy. A PR Daily article outlines six necessary AP style guide steps for composing your release to ensure that it's newsworthy.

The cost of a press release written by a skilled press release writer will be anywhere from $500 to $2500 per press release. This will depend upon their experience, their portfolio, their expertise in your field, and more.

For a press/news release for advertising and public relation purposes, your rates as a professional writer should be: Per hour: high $182, low $30, average $80. Per project: high $1,500, low $125, average $700. Other: high $2/word or $750/page; low 50?/word or $150/page; average $1.20/word or $348/page.

How to write a press release Write a clear, captivating headline. ... Include the date and your location. ... Quickly tell them what they need to know. ... Then give more context. ... Be honest and unbiased. ... Eliminate industry jargon. ... Include relevant, colorful quotes. ... Sign off appropriately.

Sure, you CAN just publish your release on your own website. But you'll get better results if use a PR distribution service.