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However, a white paper can be written by anyone- an HCP or marketing/medical affairs personnel or anyone else. This is because a white paper will never be published in a journal but is distributed to anyone the writer(s) wants to share with.

7 Easy White Paper Design Tips Pick the right design tool. ... Put emphasis on the title and cover. ... Add the right amount of information on each page. ... Keep the font size uniform. ... Use visuals judiciously. ... Add elements of interactivity. ... Follow your brand guidelines.

A white paper is a research-based report which offers a focused description of a complex topic and presents the point of view of the author or body represented by the author. The purpose of a white paper is to give readers understanding of an issue, which in turn helps them solve a problem or make a decision.

Most white papers follow a standard format that includes a: Title page. Introduction. Background. Proposed solution. Conclusion.

A white paper is an informational document issued by a company or not-for-profit organization to promote or highlight the features of a solution, product, or service that it offers or plans to offer. White papers are also used as a method of presenting government policies and legislation and gauging public opinion.

A white paper (working paper) or full report is a technical paper that combines expert knowledge and research into a document that argues for a specific solution or recommendation.

The Difference Between Blue and White Papers A White Paper is usually a document presenting the philosophy behind the project, its main goal, a business model and omics, a roadmap, and marketing activities. White Papers, however, don't usually offer any technical details of the project. That's what Blue Papers do.