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How to decide between types of licensing agreements Patent Licensing. Patents cover science and innovation.Trademark Licensing. Trademarks are signifiers of commercial source, namely, brand names and logos or slogans.Copyright Licensing.Trade Secret Licensing.Exclusive.Non-exclusive.Sole.Perpetual.
List of the Advantages of Licensing It creates an opportunity for passive income.It creates new business opportunities.It reduces risks for both parties.It creates an easier entry into foreign markets.It creates self-employment opportunities.It offers the freedom to develop a unique marketing approach.
A content license agreement is a legal contract between an author (licensor) and another party (licensee) that is put in place when someone wants to license intellectual property (IP) rights.
The most important part of the licensing deal is the exchange of value. To obtain the right to use the licensor's intellectual property, the licensee pays a fee, called a royalty.
In a typical licensing agreement, the licensor grants the licensee the right to produce and sell goods, apply a brand name or trademark, or use patented technology owned by the licensor.
A licensing agreement allows one party (the licensee) to use and/or earn revenue from the property of the owner (the licensor). Licensing agreements generate revenues, called royalties, earned by a company for allowing its copyrighted or patented material to be used by another company.
Precisely identifying which intellectual property will be the subject of the license is necessary to ensure both parties are on the same page and not exceeding their rights. Scope of the Grant.Exclusivity.Territory.Term.Compensation.Termination.Conclusion.
Licensing Agreement Example For example, a movie studio might license copyrights for its characters from a popular movie to a toy manufacturer for making action figures that can be sold in the market.
Practitioners and licensing executives often refer to three basic types of voluntary licenses: non-exclusive, sole, and exclusive. A non-exclusive licence allows the licensor to retain the right to use the licensed property and the right to grant additional licenses to third parties.